ibq wins the “Best Customer Centric Banking Brand, Qatar” from Global Brands Magazine
- 21 January 2017
International Bank of Qatar (ibq) has won the “Best Customer Centric Banking Brand, Qatar” for the year 2016, in recognition of the Bank’s exceptional commitment to branding activities, creativity and customer service quality in Qatar. Global Brands Magazine is one of the largest brands magazine head quartered in the United Kingdom, providing insights, opinions, news and analysis related to various brands across the world.
ibq’s Managing Director, Omar Bouhadiba commented: “It is the first time that ibq is recognised by Global Brands Magazine. This award is a strong testament of the Bank’s endless efforts to design and provide best-in-class customer services by putting customers at the very core of everything we do. At ibq we like to say that customers are not account numbers, they are true relationships. Winning the Best Customer Centric Banking Brand is an honor, and a confirmation that we have managed to reflect the institution’s deep belief in customer centricity and attention to service in our brand. ”
Jay Reddy, Head of Branding at Global Brands Magazine added: “ibq has adapted a customer centric approach towards the banking sector. They understand that a positive experience for the customer involves delivering exceptional, value-added products for the benefits of the customers through strong support staff. This award serves as a testament for the outstanding effort put in by the team through a strong vision driven by the top management.”
The Global Brands Awards was established to reward excellence in performance and rewarding Companies across different sectors. The awards are launched across multiple brands active in the banking sector worldwide. ibq was selected from a very competitive group of entrants, all of whom demonstrated unique and exceptional service delivery towards evolving Banking sectors. ibq stood out from the crowd thanks to its very high customer service standards that allowed the bank to beat competition from other brands running in the same category.